Latest Article - Marketing
The shift in marketing focus
Latest Article - Security
Why Talent, Not Skills, is the Key to Cybersecurity Success
We know there aren’t enough people to meet current and future cybersecurity needs. But are we focused on developing the right areas?
Latest Article - General
Becoming a 1.5°C company:Why Mars Is Spending $1billion on Becoming Sustainable
Taking a closer look at why and how one of the world’s biggest and most recognizable brands made sustainability one of its core business objectives.
Latest Article - Technology
Customer Experience (CX) Innovation Begins with a Simple Question:What If?
A Look at Learnings from H&M at the GDS CX Innovation Summit
Latest Article - CX
A Costly Distraction?Why Customer Delight Could Be Fool’s Gold
Oil & Gas
Article
Oil and Gas Technology: How is the Energy Industry Responding to Covid-19?
With digital transformation well underway, new technologies can help make Oil and Gas operations safer, more productive, and efficient.
Marketing
Article
Harnessing Digital Experience: Creating Moments That Matter
This necessity of buying online has made consumers significantly more open to digital offerings and experiences
Marketing
Article
How does Data-Driven Marketing Improve Visibility?
Throughout 2020, we watched as our corporate expectations were levelled and our outcomes were disrupted. In 2021, we’ve attempted to reverse this disr
Marketing
Article
Inspiring Trust: How to Build a Resilient Brand Strategy
Marketing
Article
How to Integrate, Align, and Unify Your Multi-Channel Ecommerce
Retail
Article
Harnessing Automation and Innovation as a Key Differentiator for your retail business
Why utilizing the power of modern innovation and automation can make the difference for your retail business?
Marketing
Article
How to Apply Behavioral Segmentation to your Marketing Efforts
Learn what behavioral segmentation is and how it can be used to boost marketing effectiveness by grouping your audience based on their actions.
Health & Safety
Article
Care Model Innovation, Regulation and Governance
The healthcare industry must aggressively pursue innovation projects should it wish to keep its head above water in the current climate.
IT
Article
How Covid-19 forced businesses to reconsider their digital transformation strategy
2020 was a turning point, a year in which acute social, political, and economic disruption altered the way we lived our lives in the day-to-day whilst