DATA - ROUNDTABLE

Preparing for a cookie-less world

30th March 2023, America 10:00 - 11:30 EST
IN PARTNERSHIP

How to collect, understand, and activate customer data to create meaningful experiences

Privacy regulations are changing rapidly. By next year, Google Chrome, which accounts for two-thirds of all internet browsing worldwide, will phase out the use of cookies. This will have a huge impact on companies that have relied heavily on social media and cookie-based acquisition and personalization strategies for customer engagement and retention.

The time is now for organizations to build an effective first-party data strategy if they’re to continue to drive personalization and meet increasing customer demands for relevant and unique experiences.

So, how can you activate a customer data strategy and offer tailored content that adapts to individuals’ changing interests and preferences? How can effective personalization increase revenue, reduce costs and maximize ROI? And how can AI and first party data support you?

Join Breinify and a select group of industry peers to explore your own customer data challenges and discover best practice solutions to propel your digital marketing to the next level.

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Event host

Gleb Vaguine

Director of Solution Engineering
With over 5 years of experience in consulting and collaborating with Fortune 100 companies, Gleb Vaguine is a find out more

About Breinify

Breinify’s mission is to democratize data science with a powerful predictive personalization platform for consumer enterprises. This AI-driven lightweight solution enables marketers to deliver dynamic personalization at scale in real-time, without having to support an in-house data science team.

Breinify’s platform is powered by proprietary AI, which blends traditional machine learning and complex algorithms. It makes intelligent decisions for individual consumers, across digital marketing channels with measurable results within months.

Breinify customers include BevMo!, Duraflame, Hidden Valley Ranch, and others. By using Breinify’s platform, customers have achieved results such as $125M in new revenue, 20x more page visits, and +105% in CRM growth in the last year.

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Discussion topics

1

How are you collecting, managing, and activating customer data?

2

What steps are you taking to build an omnichannel customer experience?

3

How are you enabling personalization across marketing channels?

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Why Attend

Closed door, tailored conversations to benchmark, share and get better equipped to solve complex transformation projects.

Experience shared learning

Meet industry leading like-minded executives tackling similar initiatives.

Benchmark with your industry peers

Discover and network to gain expertise and experience on how to best act and succeed.

Accelerate your projects

Accelerate In-depth face time with the world’s leading tech companies pushing the boundaries to solve your challenges.

"Very engaging on the right topics and with the right people, I very much look forward to (attending more) in the future"
Alex Boehme, CTO, H&M Group
"Since the session I did have several of the attendees reach out to me. We were able to grow our networks, connect together, share experiences, and I look forward to continuing those dialogs into the future"
Jeffrey Johnson, Vice President, Chief Information Security Officer and Chief Security Officer, Siemens Health Affairs for North America
"A great mixture of good topics, great technology, very engaging and having some leading experts in the field being there"
Dr Brian Letort, Fellow & Chief Enterprise Architect, Northrop Grumman
"It's not a business of selling, it's a business of sharing. And so GDS helps create the environment to share with trust."
David Kidder, CEO & Co-Founder, Bionic
"The roundtables were really valuable sessions."
Mike Welna, Senior Information Security Director, Boys Town
"I made quite a few contacts that will be beneficial to me."
Margaret Bond, Director of Cyber Security, Numotion
"This is not your typical zoom. This is a lot more innovative. The look and feel is far more advanced than what I've seen before. "
Marty Sprinzen, Founder & CEO, Vantiq

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Virtual event benefits

Solve key challenges and ensure relevant discussions connect with outcomes efficiently and at pace.

Meet

Access to industry leading like-minded executives tackling similar initiatives

Discover

Collaborate and network to gain expertise and experience on how to best act and succeed

Accelerate

In-depth face time with the world’s leading tech companies pushing the boundaries to solve your challenges

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Meet with fellow industry leaders and solve today’s greatest business challenges.

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